When a customer buys a candle they will expect to get it in good-condition without any damage. If the candle is damaged in any way, customers will not be pleased and will not prefer to buy from the brand in the future. The candle can get damaged when it is being transported and handled.
You can protect the candle if you invest in good-quality packaging to place it in. Candle boxes that are customizable can place the candle in the packaging carefully making it remain in place and reach customers in excellent-condition.
The following discusses whether the packaging for candles is customizable for different jar sizes and scents:
Customizable packaging material
If you choose packaging material that can be customized, you can end up with the right size box. There are many packaging materials that can be customized but it is better to choose the one that is of a high-quality and according to the message your brand wants to convey.
For instance if you choose cardboard or paperboard, you can get boxes made according to the jar sizes. A rigid box can be chosen by a high-end candle business that wants custom size boxes.
An eco-friendly brand can choose packaging made with Kraft paper and get it made so that it is the perfect dimensions for different jar sizes. Therefore the packaging material you choose will determine whether the box will be customizable for the product.
If the brand is choosing window boxes wholesale, the transparent window on the box can also be customized to be the right size to show those areas of the candle the brand wants to directly show customers.
Custom shape box
The shape of the packaging can also be customized allowing the jar to fit in it properly. Normal rectangular packaging can be chosen or a brand can get a style box that is made according to the shape of the jar.
For instance if it is a round jar, you can get a box that is round or you can choose tube packaging to place it in that is cylindrical and gives the image of luxury.
Packaging design
The packaging can be customized for the scent of the product letting people know about this before they look at the candle. Cardboard material for instance can be customized allowing you to end up with unique looking packaging that stands out.
For instance if you are selling a lavender scented candle, you can include a purple shade color on the box which lets people know this type of scented candle is in the box. If the candle has a flowery scent, you can design the that have the packaging with flowers on it. You can add colors and images and designs related to the scent of the candle.
Therefore you can choose colors and images that relate to the scent of the candle to help let people know about this and to market the candle as well.
Directly display candle
By placing the product in window packaging, you will give people more confidence to buy it because they will get a glimpse of its design, size, shape, etc. The packaging design can be customized according to this to enhance the look of the candle through the transparent window on the box.
For instance you can include colors and images that will not clash with the look of the candle but will make it stand out more prominently through the transparent window. You can make the candle have a color related to the scent and display this through the transparent window.
Promote brand
The packaging can even be customized by including branding elements on it allowing the brand to be differentiated amongst the competition. People will get to know about your candle business and the products it sells.
Custom candle boxes will need to be designed in a prominent way and you will have to include branding details on the box. This will be your brand’s unique logo that is printed on your marketing tools. The brand’s color can be included on the box as well as its contact details because this information helps let people know about the candle business selling the product.
To make the packaging stand out you can customize it by including finishing touches on it that enhance its look. This can include adding gold or silver foiling on the box or including a unique texture on it. Embossing is even popular to make part of the packaging design be more prominent.
The candle packaging is customizable therefore helping a brand end up with packaging perfect for different jar sizes. The box can be made to be the right size and shape for this allowing the jar to fit in it properly without moving or being forced into small packaging.
The box can also be customized according to the scent of the candle therefore marketing it to people before they even look at it and read details about it.
